Spurs Nation Represents in Spirit Rally Viral Video





From the team that brought you "San Antonio is Happy," “Spurs Nation” is the latest SA spirit rally from Heartfire Media (a.k.a. Reader’s Choice for Best Start-up). While the first 40 seconds is a slow build base on Magic Johnson’s moving commentary about the team, it tugs on the same set-up as the earlier viral "A Beautiful Game. But its core features the beat and rhyme of local hip hop artist Paul Hightower, known as Highstrung, in a Spurs-praising/Heat-dissing rap, with fans bouncing head-to-toe block colors: from Spurs Jesus to luchadores and the cutest masked kiddos. Spurs Nation represents.