San Antonio’s Roadmap Brewing issues fruited sour with interactive board game hidden in labels

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INSTAGRAM / ROADMAPBREWING
  • Instagram / roadmapbrewing
Who couldn’t use some beer and games these days?

Roadmap Brewing knows that feel. The San Antonio craft-beer outfit is dropping an extremely limited release of a 6% ABV fruited kettle sour called Fruits and Ladders meant to offer just that combo.



Fruits and Ladders is tart and juicy, featuring a balanced blend of pineapple, passionfruit and mango flavors. The brew is “refreshing without being overpowering,” Roadmap told the Current.

The beer, which becomes available Friday, will be sold in four-packs, with each can wrapped in a unique label. Buyers can peel off the labels and combine them to make a playable board game. Rules and a dice randomizer are available via a provided QR code.



The four can labels combine to make one large, playable board game. - INSTAGRAM / ROADMAPBREWING
  • Instagram / roadmapbrewing
  • The four can labels combine to make one large, playable board game.

The four-packs will be limited to three per person, and the brew will also be available on draft. The sour will be available starting 4 p.m. Friday, January 15 — and the brewery expects to sell out quickly.

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