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Freetail Crowdsources for Delivery Lambo




Love beer? Love fast cars? Have a few spare bills around? Want to help a brotha out? Why not help Freetail owner Scott Metzger reach his $97,991 campaign goal in order to buy a delivery Lamborghini.

Yes, this is an outrageous crowd-sourcing campaign, and that's Metzger's point. During an phone interview with the Current, Metzger discussed his ire with established companies trying to crowd source.

"What inspired the whole thing was the fact that I saw businesses doing Kickstarters and nobody blinked an eye," Metzger said. "It got me thinking...would anyone support a Exxon Mobil Kickstarter? Or Appple? Probably not."

His main issue with the concept of crowdsourcing is that it takes away the risk aspect of going into business. As an economist and business owner, Metzger argues there's already a few ways to raise funds, namely the stock market and finding investors. "Bypassing that goes against the entire foundation of business...when you take risk out of the equation, it gets kind of dangerous. It's disruptive to not have that gate keeper...(risk is) a great filter of terrible business ideas."

Spurred on by approved Kickstarter projects such as, "Potato Salad" which raised more than $61,000,  "Graphing the Deliciousness of a chicken burrito" which raised more than a $1,000, and perhaps Stone Brewing's own $1,000,000 Indiegogo campaign that would help them build a brewery in Europe, Metzger has tried, unsuccessfully, to have his Lambo Delivery campaign approved by Kickstarter three times over the last year and a half, to mock the system. You can find his rejection letters here.

"I've also teased them enough via social networks that I'm sure there's a tag on my account," Metzger joked. See below:


He's since launched an Indiegogo campaign, which has no review process, this time for the least expensive Lambo he could find (funnily enough, it's here in San Antonio).

"I don't want people's money. If we don't fund raise enough for the Lambo then it's not worth it and we keep nothing," Metzger said.

The project currently has four backers as of this writing. Oh, and why a Lambo, you ask?



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