Playing on the popular WWII-era British motivational poster, the mural features repeated versions of the phrase "Keep Calm Et Macar-On" painted on multicolored backgrounds across the side of the building.
The mural, finished last Thursday, was painted with assistance from Sandra Gonzalez and Malachy McKinney.
According to its website, Keep Calm Y Dream On "is a public art/social practice campaign celebrating the blended borderland culture in the region along the border of USA & Mexico." Past projects have included screen prints, stickers and apparel emblazoned with phrases like "Keep Calm Con Cora-Zon" and "Somos Muchos Pero We Are One."
The new mural has already proven to be pretty Instagrammable:
second wave of reopenings, La Boulangerie is currently only offering takeout and delivery. On the plus side, this means that there probably won't be a bunch of cars in the parking lot blocking the the wall for anyone who want to snap a quick selfie on their way to pick up some macarons to-go.
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